La Marca winner of the Prosecco Month in Japan
La Marca has registered yet another success in the land of the Rising Sun.
The sales promotion campaign “Prosecco Month”, organized by the Prosecco DOC Consortium and managed by the ICE Agency in Tokyo, saw the participation of 17 wineries, including La Marca which was the clear winner.
The 74 restaurants that joined the initiative offered prosecco at a series of specially organized events held all over Japan.
This is an encouraging result which, in light of the difficulties the Ho.Re.Ca. sector is facing due to the pandemic, makes us even prouder.